Ampere Electric Scooter crosses 2 lakh customers milestone

July 31, 2023

Bangalore, India

Greaves Electric Mobility Private Limited (GEMPL), the e-mobility division of Greaves Cotton Limited, achieved a cumulative secondary sales milestone of 200,000 units for its "Ampere" brand electric 2-wheelers till the first quarter of the fiscal year 2024. This achievement highlights Ampere's commitment to transforming urban transportation and promoting the adoption of electric 2-wheelers nationwide. In April, the Company announced surpassing the 100,000 sales milestone of its "Ampere" brand electric 2-wheelers in the fiscal year 2023. 

Ampere has been at the forefront of India's electric vehicle revolution for the past few years, providing accessible and eco-friendly mobility solutions since its establishment. With a diverse product range that includes Zeal, Magnus, and Primus, Ampere caters to the specific needs of personal mobility and last-mile e-commerce customers. This milestone underscores Ampere's ability to deliver dependable, efficient, and affordable electric mobility solutions that address the requirements of a diverse customer base. 

Speaking on this milestone, Sanjay Behl, CEO & Executive Director, GEMPL said, 

"We are delighted to witness Ampere's exceptional success, solidifying its position as a leading electric scooter brand in India and driving widespread EV adoption. This accomplishment reflects our dedication to product excellence, customer engagement, and a strong sales network. As pioneers in the Indian EV industry, we remain committed to innovation and maintaining our role as industry leaders. Greaves Electric Mobility will introduce several exciting retail and finance schemes to commemorate this significant milestone in our quest to "Make Har Gully Electric" in India. We extend our gratitude to our valued customers and dealers for their unwavering support on our transformative journey towards a sustainable future.” 

 

Ampere's exponential growth in the EV segment can be attributed to its diverse range of products and its extensive pan-India dealer network spanning across Tier 1 to Tier 4 markets. This strategically established network of dealers has played a pivotal role in delivering an exceptional customer experience, from pre-sales consultations to post-sales service and support. By providing a seamless and personalized experience, Ampere has successfully fostered a strong and loyal customer base that continues to expand steadily. The Company's unwavering focus on customer satisfaction and its commitment to building enduring relationships have been instrumental in its journey towards becoming a leading player in the electric mobility industry. Press Release 

As Ampere moves forward, the Company remains committed to investing in research and development to strengthen its product lineup further and broaden its market reach. With a clear vision of fostering a sustainable future, Ampere is dedicated to playing a pivotal role in India's ongoing shift towards electric mobility. 

 

About Greaves Electric Mobility Private Limited

Greaves Electric Mobility Private Limited (GEMPL), the electric mobility business of Greaves Cotton Limited (GCL), is a leading player in Electric Vehicle (EV) technology in India. With comprehensive support from GCL's EV ecosystem, GEMPL has been designing and manufacturing electric vehicles for over 13 years and has established a strong presence in the electric 2-wheeler and 3-wheeler segments. In the electric 2-wheeler segment, the 'Ampere' brand is a fast-growing e-scooter brand with a strong presence in both B2C and B2B segments. Furthermore, GEMPL's subsidiary and associate companies, Bestway Agencies Private Limited and MLR Auto Limited, are rapidly expanding businesses in the electric 3-wheeler segment. With a strong base of over 2.3 lakh satisfied customers, GEMPL is committed to creating an affordable and sustainable ecosystem that provides the country with uninterrupted, clean, and last-mile mobility solutions.  

 

About Greaves Cotton Limited

Greaves Cotton Limited (GCL), also known as Greaves, is a diversified, multi-product, multi-fuel, and multi-location engineering company with a legacy of 165 years and strong brand trust. Originally renowned for its single-cylinder diesel engines, Greaves has transformed into a fuel-agnostic, end-to-end mobility solutions provider, driven by the purpose of "Empowering Lives”. The Company is enabling a sustainable transition to green mobility and aims to touch a billion lives by 2030. Greaves is building a digitally integrated ecosystem that connects consumers, business partners, and service providers across the entire mobility value chain.

Through its five independent business units—Greaves Engineering, Greaves Electric Mobility Ltd., Greaves Retail, Greaves Finance Ltd., and Greaves Technologies Ltd.—Greaves combines agility with strategic focus, delivering innovation and enhancing accessibility for consumers. With significant investments in technology and human capital, the Company is positioned to lead in India’s EV and sustainable mobility markets. The Company remains committed to sustainable growth and economic progress, making it a trusted partner in shaping the future of mobility in India.

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About Greaves Electric Mobility Limited

Greaves Electric Mobility Limited (GEML), the electric mobility business of Greaves Cotton Limited (GCL), is one of the first companies in India to focus on the evolving market of electric vehicles (“EV”) and has been among the frontrunners at driving EV adoption in the country*. GEML has been designing and manufacturing electric vehicles for over 16 years and has established a strong presence in the electric 2-wheeler segment*. Furthermore, MLR Auto Limited and Bestway Agencies Private Limited, are subsidiaries of GEML. GEML is committed to creating an affordable and sustainable ecosystem and aims to provide clean and last-mile mobility solutions.

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Tanya Yadav | Greaves Electric Mobility

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